Micah Zimmerman
Entrepreneur Staff
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What Small Business Owners Can Learn From This Multi-Billion-Dollar Beverage Company's Rebrand
BODYARMOR recently rebranded and launched a new marketing campaign, hoping to evolve its message with more clarity, boldness and authenticity. Here are five lessons entrepreneurs can learn from its thinking.
These Yale Students Raised $3 Million in 14 Days to Build Their 'Anti-Facebook' Startup: 'I Can See My Childhood Self Looking Up to Me.'
Two 21-year-old Yale juniors are changing digital networking with Series, an AI-powered platform backed by $3 million in venture capital.
Recently Edited Content by Micah Zimmerman
Stop Pitching Telehealth — Start Building a Real Business
What we learned at a high cost is that telehealth is not just about video visits, but about establishing a scalable revenue model.
Our Mental Health System is Broken — So Let's Build a Better One
It's no secret that our mental health system is failing millions of Americans every year. Instead of trying to mend a broken model, it's time to reinvent the whole thing.
Grace Is a Leadership Strategy — Here's How CEOs Can Use It Effectively
A high-pressure startup can push leaders to the brink — this piece explores why grace, starting with yourself, is the CEO's most underrated leadership strategy.
The Risky, Messy and Unstoppable Power of Saying 'Yes'
Success doesn't come from playing it safe. It comes from showing up, saying yes, and figuring it out as you go.
How This Legendary Bay Area Rapper Built an Empire — One Hustle At a Time
Legendary Bay Area rapper E-40 turned grassroots hustle into a multi-million-dollar music and business empire. From selling tapes out of his car trunk to launching wines, spirits and a bestselling cookbook, he's always cooking something up on and off the mic.
10 Habits That Separate Rich and Successful Founders From Wannabe Entrepreneurs
Successful entrepreneurs adopt rich habits. Unsuccessful entrepreneurs ignore their habits.
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